Networking is not just for business development, but also an important personal development tool.  Career builder’s article entitled How to Network Without being Phony, Lame or Desperate, which is based on the book “Unlock the Hidden Job Market” by Duncan Mathison and Martha I. Finney, re-emphasises the importance that networking plays in providing us with access to the hidden job market and valuable information regarding our professions, industry and surrounding communities.

The author starts by challenging us to adopt a new networking schema.  The onus is now on relaxing and telling your story with confidence during your networking meetings versus just landing a job.

The author continues by cautioning us against a self serving attitude.  We are reminded of the simple, yet frequently overlooked fact that learning about others, their skills, their knowledge and life experiences and taking the time to truly listen is not only respectful but will most likely leave them with a favourable impression.

We are then prompted to be professional, positive, proactive, deliberate and appreciative during our interactions.  By focusing on our accomplishments versus what the author refers to as “job-search downers” one enables their best self.  Similarly, showing that you are still a player in the game by asking questions regarding the company and industry trends projects a positive and proactive attitude.  At the same time we are reminded to avoid small talk during discussions.  Instead spend a couple minutes talking about your background, fifteen to twenty minutes providing key details about jobs and employers on your target list and finally spend the remainder of time talking about current trends.

As a rule, be timely and do not forget to thank your networking partner for their time and advice by sending them a note, email or by simple saying thank you immediately after your meeting.  Remember to cultivate your new found relationship by staying in touch and sharing with them how you have utilized their advice.

Last but not least, pay it back; or as I like to say, pay it forward.  Use your resources to help others network and job hunt.  By viewing networking as a professional and business tool, one can truly begin to utilize this practice and begin developing not only business opportunities but deeper friendships.